Turn your physical products & packaging
into unique communication channels
with GoodsTag Smart Products Platform

Smart Products Platform

Serialize physical products at batch or item level with QR, NFC or RFID

Connect physical products with their Digital Twin & Digital Passport

Serialize Product Icon

Synchronize data from any 3rd party solutions and devices

Deliver context-specific content & services for B2B & B2C

Product Analytics Icon

Enjoy and share smart actionable insights & analytics

How GoodsTag empowers smart packaging

Digitally empower your products & packaging

Our SaaS Platform offers brands and retailers a comprehensive suite of tools and solutions to turn your physical products into unique communication channels and connect your company with every single consumer and user at every step of the product lifecycle.

API-first architecture

Empower your existing ecosystem & connect third party systems easily

Digitize your entire Product Life Cycle

Give your products a digital finger- print. A unique digital ID gives you new ways to turn on your products with context- driven services, new opportunities for management and tracking, and a new level of brand security. GoodsTag has you covered all the way, from source- tagging and label printing to personalized customer activation.

Product Relationship Managements

The GoodsTag platform provides easy- to-use real-time management and analysis tools for each step of the turned-on product journey – from production to warehouse, from store to home.

Track the product lifecyle right down to the individual item, and discover unconditional, end-to-end control.

Connect with your Customers

Every smart product becomes its own real time media channel.

Develop deeper customer / brand relationships through meaningful and individualized product interactions – GoodsTag helps you deliver exactly the right experience at exactly the right moment.

Empower your GS1 Digital Link

Give your products a new internet accessible identity with the new GS1 Digital Link standard.
Combine it with the Smart Products Platform and deliver cutting-edging and high value content and services
to your users and consumers all along your product lifecycle!

What Customers say

Portrait Karsten Kulcke

“The platform, which forms the foundation of the solution, was quick and reliable to deploy. It is easy scalable and offers a range of exciting opportunities…”

Karsten Kulcke, CEO of Victorinox Travel Gear

“We are delighted to partner with GoodsTag as our experienced smart products cloud provider. With GoodsTag Smart Products solution for GS1, we are providing all companies in Germany with an entry service to our new global standard – Digital Link – to connect their Products with Internet based services.”

Oliver Püthe, Lead Industry Engagement at GS1 Germany

Portrait Paolo Bavaj

“The IoT is a megatrend that is gaining exponential traction and every day we see more products enabled with NFC solutions coming onto the market. Smart Packaging allows Henkel to empower brands with a holistic solution to address their consumer pain points.”

Paolo Bavaj, Head of Corporate Venturing and Scouting in Henkel Adhesive Technologies

Smart Products Platform and GoodsTag services