Organisational change to strengthen the future of GoodsTag through takeover by todo GmbH
We are pleased to announce a significant organizational change: On 16 July 2024, Goodstag GmbH was acquired by todo GmbH.
This decision strengthens our position in the SaaS platform sector and strategically realigns the Goodstag platform. The previous CTO and founder of Goodstag, Thomas Kühne, is taking over all company assets together with todo GmbH, represented by the managing directors Thomas Kühne and Andreas Dobrawa. This includes the GoodsTag brand, our customers, all employees and all intellectual property (IP). todo GmbH brings extensive experience in the operation and development of SaaS platforms, ensuring a smooth transition and reliable continuation of our applications and activities for customers and partners. The GoodsTag brand will remain fully intact.
Through the acquisition, todo GmbH is expanding its customer base, which already includes well-known companies.
This expansion promises synergies and potential for further business development. The new company structure gives us access to additional resources and expertise as well as more flexibility in the customer-oriented further development of our platform and the implementation of customer projects.
We are convinced that this change and the new, simplified shareholder structure will lead our company on a successful path into the future and enable us to meet the needs of our customers even better. The market in which we operate is only just beginning. Major topics such as digitalisation, increasing complexity in the value chain and regulation (Digital Product Passport, ESPR) as well as the general focus on a more sustainable economy are shaping events, especially for manufacturing companies. These developments are driving the need for our Smart Products Platform and make us confident that we can make a significant contribution to solving customer problems in these areas.
With this positive change, we look to the future with confidence and endeavor to continue to offer our services and products at the highest level.
We look forward to continuing to work with our customers and partners.
Your GoodsTag team
